Conversational AI built for HR and Marketing teams

Better decisions start with better conversations
A suite of AI Assistants to better source, engage and convert candidates and customers.

They already trust us

Small and large companies worldwide.

Conversational AI Assistants that create
that creat value for everynone

Candidates, prospects, employees, managers and executives all gain value from it.

For Users

Candidates, prospects and employees interact in just a few messages, on their preferred channels (SMS, WhatsApp, Teams…).

For Managers

HR, retail and CRM managers save several hours per week and focus on high-value interactions. ‍

Pour Decision-makers

CEOs, CHROs, and marketing & commercial leaders access reliable real-time data to steer their strategy.

Suite of AI Assistants
to optimize HR operations

Multiply your ability to source, pre-qualify, recruit and retain.

For your talents

The conversational experience.
‍Apply, chat and sign your contract in just a few messages. No more impersonal forms : from application to onboarding, everything is handled through simple conversation.

For your recruiters

Operational efficiency.
‍Focus only on pre-qualified candidates. AI prioritizes your actions and keeps your talent pool up to date, with zero manual follow-up.

For your decision-makers

Strategic steering.
Make better decisions with a consolidated view. Analyze HR performance, time-to-hire and sourcing ROI in real time.

2,5 millions

candidates and customers

+30 millions

messages sent

2500

managers on the platform

x2 à x10

more applications processed with the same team size

Suite of AI Assistants
for Marketing and Sales

Lead qualification, smart follow-ups, and appointment scheduling.

For your prospects and customers

Instantaneity above all.
‍Capture interest instantly. Your AI qualifies customer needs and books appointments in seconds on their preferred channel.

For your managers sales & marketing

A permanently warm pipeline.
Stop wasting time on cold leads. Receive pre-qualified opportunities, automate follow-ups, and let your teams focus on closing.

For your decision-makers

Performance steering
Allocate your budgets with precision. Track real-time conversion by channel to maximize your marketing ROI.

The AI that enhances
your existing softwares

Modular platform that integrates with your business tools ATS, HRIS, CRM, ERP and POS

Intégration SoWhat AI

SoWhat AI is designed to become your ATS or enhance your current one for HR workflows. For Marketing workflows, it enriches your CRM without replacing it. Across all processes, SoWhat AI augments your internal platforms with Conversational AI Assistants.

API-first design enabling seamless integration with any ATS, CRM or business platform

Centralized management of all your AI Assistants

360° coverage across all user journeys, activated module by module

The daily reality before and after

Before

The endured daily grind

2 hours spent sorting resumes every morning

40 calls per week to qualify candidates

At least 3 weeks to hire one person

Untapped talent pool and unanswered candidates

With SoWhat AI

Controlled operations

Pre-qualified, scored and prioritized applications

Interviews scheduled in a few clicks

Automated document collection and pre-boarding

Real-time data to steer your strategy

You move from “endured” recruitment and customer management to conversational experiences that generate value and actionable insights.

A solution designed for
HR, Sales, Marketing and IT teams

Controlled deployment

Go live in under 6 weeks

Start with 1 or 2 assistants, then scale up

End-to-end support from our teams

Integration into your IT ecosystem

Compatible with any ATS, HRIS and CRM

SoWhat AI enhances your tools — it doesn’t replace them

Open API to connect your business systems

Compliance and security

GDPR compliance and European hosting

Access governance and full traceability

AI Act compliance

Adoption by field teams

An experience as simple as an SMS for candidates

Mobile-first interface for candidates

Training and customer support

Concrete use cases,
measurable impacts

Context

A historic post-COVID recruitment shortage. A heavy process limiting attractiveness despite 30,000 applications per year.

Solution

A conversational AI deployed in 6 weeks. Full digitalization : multi-brand sourcing (80 brands), automatic pre-qualification and instant appointment scheduling.

Results

Candidate volume x7 (211,000 applications). Hiring in 4 days (vs 1 month). ROI x5 in the first year. –30% spending on temp agencies and recruitment firms.

“We went from 1 month to just a few days to hire, with teams finally spending their time onboarding candidates instead of reading resumes and making qualification calls.”

Henry Mottet

Henry Mottet

HR Director France, Areas

You have des questions,
we have answers

Yes, the platform is designed to become your conversational ATS or enhance your current one for HR processes, while enriching your CRM for Marketing workflows — without replacing it. SoWhat AI acts as a conversational layer that feeds your existing tools : pre-qualified applications, scored leads, collected documents and actionable insights. Your past investments are preserved and better leveraged.

Assistants designed for operational teams : mobile-first, clean interface, useful notifications and automation of the most repetitive tasks. In the decentralized networks we support, the most skeptical managers often become the strongest ambassadors — they recover several hours per week.

No, SoWhat AI prepares decisions — it doesn’t make them. The AI qualifies cases, checks relevance against your criteria, follows up and consolidates information. Managers stay in control of what matters : meeting the right people, deciding, signing.

Fully GDPR-compliant, with fine-grained access governance and complete traceability. It can also reinforce compliance across your processes (document collection, identity verification, consent tracking).

Effects are visible within weeks : time saved for teams, more qualified candidates or leads, clearer pipeline visibility. For many clients, ROI is achieved within a few months thanks to reduced job board, agency and temp costs, plus freed managerial time. The impact is also measurable on revenue through lower customer acquisition costs and improved conversion rates.

Ready to deploy Conversational AI in your company?

Discover SoWhat AI now.

Request a demo